The GSMA announced the winners of the coveted Global Mobile Awards at the 2010 Mobile World Congress in Barcelona. This year the new two-part format comprised an afternoon awards presentation hosted by writer, actor and self-confessed technophile Stephen Fry, followed by an evening celebration party where winners were entertained with a showcase set from one of the world’s most famous and successful bands, Duran Duran.
"A remarkable 500 entries from across the global mobile ecosystem were submitted this year, all of an extremely high calibre, and the winners should be incredibly proud of their achievements," said Rob Conway, CEO and Member of the Board, GSMA. "The demand for new ways to use mobile technology continues to evolve and accelerate at a breathtaking speed, and it is genuinely inspiring to see such inventive thinking and exciting ideas showcased at Mobile World Congress."
The awards presentation included the winners of 19 categories, covering Mobile Marketing and Advertising, Best Mobile Contribution to Social and Economic Development, the Green Mobile Awards, Mobile Personality of the Year, Mobile Innovation and Mobile Entertainment and at the evening event two highlight awards were presented, the Best Mobile Handset and the Chairman’s Award for outstanding contribution to the growth and success of the mobile industry.
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